Kendra Santos comes from a four-generation rodeo family and has dedicated her life and career to journalism within rodeo and western culture. Santos served long-term stints as the first-ever Professional Bull Riders Editor-in-Chief and Professional Rodeo Cowboys Association Director of Communications. This PRCA and Women’s Professional Rodeo Association Media Award Winner takes great pride in elevating journalism in and around rodeo, with particular emphasis on representing the authentic voices of the cowboys and cowgirls. Santos is most proud of being mom to her two cowboy sons, Lane and Taylor.
2023 Cowgirl Honoree – California
