As the owner of one of the largest woman-owned advertising agencies in the US, Gay Gaddis
knows a thing or two about empowerment. Gay’s insights are rooted in the spirited strength of
the real cowgirl heroines of the 1920s and ’30s—gutsy risk-takers in everything they did. In
Cowgirl Power, these cowgirls are celebrated as a metaphor for the power we all have to
achieve far more than we think.
Whether your goal is to start a family, own a business, advance your career, organize
community outreach, or run for office, it all comes down to power: knowing how to develop it
and not being afraid to take it when it comes your way.
Gay’s book and Cowgirl Power Toolkit draw on a life’s lessons to blaze a path to success, on
your terms:
• Taking responsibility for yourself
• Building your own competence
• Finding your assertiveness
• Designing your own life
• Building a kick-ass culture
• Recognizing good ideas
• Becoming a fearless leader
Cowgirl Power is not about changing you. You are just fine. It’s about understanding your
strengths, building on them, and unlocking your power to kick ass—your way.
We’re honored and thrilled to host modern-day cowgirl, Gay Gaddis for the launch of her new book “Cowgirl Power: How to Kick Ass in Business & Life.” Come meet Gay on Tuesday, February 6th from 6-8pm and get your copy signed. RSVP Today.